Best Magic Merchandise Wall

The crew at blackcoffee roasting in Missoula, Montana commissioned a local metalsmith to create these gorgeous racks for display.  They use them in grocery stores that sell their beans, but also in their cafe’ as a merchandise rack.  But that’s not the best part!  This one is stationed at the end of their counter next to the espresso machine so it’s the perfect way to sell more t-shirts, mugs, and coffee.  But that’s STILL not the best part!  When a barista needs to get to the cafe’ to snag those dirty dishes or sweep up that scone-on-the-floor mess, the whole thing rolls away like one of those magic bookshelves on a Scooby Doo episode!  It’s a magic merch wall!  Totally dig. 

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